Ask clients for feedback (instead of assuming)

Ask clients for feedback (instead of assuming) After a few years in business (or in our chosen careers), we fall into this bad habit of assuming we know what our clients and potential new clients want. And, like all assumptions, that makes an ass of you and me. Bad...

Always have a Plan B

Always have a Plan B A major aspect of starting and running a successful small business is experimenting until you find what works for you then doubling down on it. You need to find the right processes, marketing channels, software, locations, employees, service...