Blog
Financial reports need context
Financials are relatively meaningless without context. The context is what gives them their real weight, significance, and, well, meaning. Otherwise, they're just numbers on a page. For example, the same set of financial statements that'd be good news to a...
Your service offerings impact overall profitability (and personal fulfilment)
You started your business because you're good at what you do. That could be marketing, accounting (like me 😉), consulting, or something else. You're good at something and decided it was time to make more money for yourself (instead of earning a profit for your...
Cash vs accrual basis
Accounting seems simple, at first. It's just a bunch of transactions and numbers that need to be categorized and reported. But, when you report the numbers is a much bigger issue than you first realize. For simple transactions (like buying a slice of pizza), it's...
How to build an emergency fund
Saving money and building an emergency fund isn't fun. In fact, it's pretty much the antithesis of fun. Saving is the ultimate delayed gratification. Instead of using money today for something you enjoy (or a surprise bill 😓), you're saving it until there is...
Think about burn rate and runway while scenario planning
Startups frequently describe their financial health in terms of burn rate and runway (respectively, how much money they're spending per month and how long until they run out of money). Those are important metrics when you're spending like crazy and surviving on...
4 ways to charge clients upfront
New entrepreneurs and business owners frequently fall for the Net 30 trap. They accept Net 30 payment terms (aka, getting paid 30 days after the invoice) because they think that's just how business is done. They don't realize there's another way (or don't quite...
How to stop worrying about money (hint: the answer is math)
Managing small business finances can be stressful for even the most seasoned business owners (and outright intimidating for newer entrepreneurs in their first few years). You need to manage invoices, pay bills, negotiate payment terms, run payroll, pay taxes, and...
Back to basics: Profit & Loss vs Balance Sheet
The Profit and Loss report and Balance Sheet are two of accounting's most famous reports. Everyone's heard of them, every accounting software can generate them, and even the IRS is interested in them. And, they're famous for good reason. Together, they give you a big...
Thoughts on the Y Combinator email that’s floating around
The economy hasn't been stellar these last few years. We've had to deal with the COVID pandemic, constantly changing regulations, the entire world suddenly working from home (and, many clients/vendors not being prepared for it), confusing grant applications, and...